| Main Distribution Channels: Al Ahram Distribution: (50%) In news-stands & book shops all over Egypt (price LE 9) Distribution ratio: 50% Cairo, 50% outside Cairo. VIP Mailing List: (15%) Delivered by courier to high ranking executives of multinational business and commercial sectors, including expatriate staff. On board Airlines: (5%) Alitalia, KLM, British Airways, TWA. Major Hotels: (10%) Placed in the executive floors, the business centres, and the VIP rooms of the following hotels: Conrad International Marriott Inter-continental Sofitel Le Sphinx Four Seasons Sheratons Meridiens Hiltons Subscribers: (10%) Others: (10%) Entertainment venues, commer- cial trade centres, embassies and cultural centres, AUC staff, clients Readership: Description: Estimated readership: 30,000 Print runs (approx. 10,000): contact us on: 344 5873/ 304 1961/ 010 012 3104/5 Age range: 1865 Sex ratio: 50% men, 50% women Age brackets: 65% range between 22-45 years old. 25% between 45-65 years. hotel rooms Lyon 10% between 18-22 years. Nationality: 64% Egyptian and 36% foreigners. Distribution Venues: Hotels Multinational Corporations Embassies & Cultural Centres Airline & Travel Food & Beverage Companies Banks & Bank Managers Art Galleries Others Supplements: Insight publishes twice a year (Spring and Autumn) comprehensive car and hotel supplements (4 colour) covering the latest news and information in these industries. |