Why SelectSurf?
SelectSurf Advantage:
SelectSurf offers point and click access to only the best web sites on the internet. To conveniently serve the end user,SelectSurf is arranged in 16 easy to surf Channels which conveniently interface the corresponding topic. Unlike other similar services which bury content at the bottom of 17 pages, our links are within just three clicks of the actual site.We feel the ease of access better serves the end user and makes our site reputable for finding what the user wants quickly on demand.
Flexible Advertising:
SelectSurf offers a variety of advertising methods personalized to your specifications.Advertisements can be targeted at key audiences by strategic placement on over 200 topic pages of SelectSurf.Our
Sitemap
provides convenient access to available content areas.If you are looking for a more general target audience, ads can be in the general rotation mix, appearingrandomly throughout the site. Assistance is also provided for other specialized advertisingprograms tailored to your individual needs.
Speed and Reliability:
We utilize start-of-the-art Silicon Graphics® servers that allow us to deliver fast and reliable service.
Guaranteed Impressions:
Unlike some of the other major online information content services, we guarantee that advertisements we run until all impressions are delivered.
Advertiser Reports:
Real-time reports providing detailed statistical analysis of advertising campaigns are available online.
Value:
We believe SelectSurf offers services and pricing which are the best advertising value on the internet.
Special Incentives:
Charter advertisers will receive a charter discount price at 20% off the normal rate. Sponsors displaying the SelectSurf logo with its target URL on their site are eligible to receive an additional 5% savings. An additional Frequency Discount Rate of up to 20% applies to valued sponsors who take out at least three consecutive insertion orders.The continuation of these and other promotional programs are subject to change without notice.
Advertising on SelectSurf
Random Banner Ads:
Banner ads displayed randomly through out the SelectSurf internet guide.
Topic Banner Ads:
Banner ads displayed predominately on chosen Channels and within the browsable topics. (i.e., Arts/Humanities, Travel/World, etc.)
Button Ads:
Attention grabbing button ads displayed on the side bar of the main page or a chosen topics page.
Advertising Guidelines
Terms and Conditions:
All advertisements are subject to SelectSurf approval andthe terms and conditions of the Advertising Insertion Order and Agreement. All information providedon this page is subject to change without notice.
Banner Dimensions:
SelectSurf supports the following CASIE/IAB advertising unitsbelow. The full banner is our primary advertising unit.
**
Placement of all other banner types aresubject to availability and prior approval by SelectSurf.
TYPE:
Full Banner
Half Banner
Large Button
Medium Button
Micro Button
SIZE (PIXELS)
468x60
234x60
120x90
120x60
88x31
File Format:
Compuserve Graphics Image Format (GIF 89a)
File Size:
preferably less than 15KB (15,360 kilobytes)
Special Banners:
animated gifs, imagemaps, and java banners are accepted following prior approval. A surcharge may be applicable and negotiated during this process.
Text:
A descriptive tag line, up to 14 words may accompany a banner ad.
URL:
Most importantly include in the body of your e-mail, the internet address (http://www.yoursite.com/) your banner ad will link to.
Submission:
It is prefered that sponsors submit their ads via our real-time banner tracking utility which will be made availableonce the sponsor's Advertising Insertion Order has been submitted and approved. Sponsors may submit their banner via e-mail as a MIME attachment or post their banneron the world wide web and alert us of its location by contacting us. The contact addressfor new submissions is
adinsert@selectsurf.com
.
Advertising Rate Card
Package
Impressions
CPM
Price
Charter Discount Rate
Button Bar
1 Month Min.
N/A
TBD
TBD
Custom
2,000,000+
TBD
TBD
TBD
1
1,000,000
$25.0
$25,000
$20,000
2
750,000
$27.5
$20,625
$16,500
3
500,000
$30.0
$15,000
$12,000
4
250,000
$32.5
$8,125
$6,500
5
100,000
$35.0
$3,500
$2,800
6
50,000
$37.5
$1,625
$1,300
7
25,000
$40.0
$1000
$875
8
10,000
$42.5
$425
$375
Special Notice:
As part of our site's start-up promotional program, all sponsor ads placednow will be priced at our Charter Discount Rate of 80% of the normal rate listed above.Through our SelectPartners program, sponsors displaying the SelectSurf logo accompanied with its targetURL on their site are eligible to receive an additional 5% savings off the Charter Discount Rate.The continuation of these and other promotional programs are subject to change without notice.
Banner ad rates are calculated on a cost per 1,000 impressions (CPM) basis. All prices and terms are subject to change without notice. All prices are in $US Dollars.15% commission on the net rate charged after all applicable discounts will be paid to recognized advertising agencies when applicable.
Consecutive Orders
3
6
9
12
Frequency Discount Rate
5%
10%
15%
20%
An additional Frequency Discount Rate off the net rate applies to valued sponsors who place at least threeconsecutive insertion orders in advance at the same time.
Advertising Submission Process
In order for an advertisement to go online, the advertiser must first sign and submit an Advertising Insertion Order and Agreement.We will reserve advertising space after approval of the executed order and agreement.
Once the ad and its target URL are received it will then be verified to be active. The advertisment banner will then be placed online at its scheduled time.Advertisements are routinely placed at 1st and 15th of every month. Special insertion orders are subject to availability.
The Bottom Line
Thank you for your interest in becoming a SelectSurf sponsor.We hope you share in our belief that SelectSurf is simply the best advertisingvalue on the net. If you are still not convinced, we invite you to compare oursponsorship opportunities to those of other similar services.
Anyone with a web site can provide advertising. When you choose to be an advertising sponsor,be sure you realize you must really be selecting professionals who can deliver results. SelectSurf is committed to just that purpose. Through our flexible incentive-driven advertising programs, you can get the most for your advertising dollar and that'sthe bottom line.
Best Regards,
Dan R. Setliff
Chairman / CEO
Micro/Source 2000, Inc.
Click here to make a sponsorship inquiry
Copyright 1997 Micro/Source 2000, Inc. All rights reserved.
SelectSurf is a trademark of Micro/Source 2000, Inc.
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"Less Sand, More Surf" is a servicemark of Micro/Source 2000, Inc.
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